Madhurima Pandey

A performance driven Marketing consultant driving sales innovation and establishing effective marketing strategies for augmenting business, identifying and penetrating new market segments. Certified Marketing professional with Masters degree in Marketing and Finance.

Key Skills

Strategic Business Development
B2B Marketing
Market-Focused Sales Strategy
Brand Management
Digital Marketing
Marketing

Professional Experience

Aug 2020
Present
General Manager
Freelance Consultant ( March 2020 - Present) Udaipur, IN
Current Project : General Manager at Amar Abode ( Unit of Jeevantara resort) Previous Projects : Whitehat Jr , Fresh Paprika , The Car Laundry ,etc
 ● Develop strategies for organizing, staffing, planning and executing functionalities 
 ● Ensure full compliance to Hotel operating controls, SOP’s, policies, procedures and service standards
 ● Assisting in residential sales as and when required and development with strong sales prospects 
 ●Acquiring and developing new business accounts and preparing sales proposals for clients
Aug 2019
Mar 2020
Assistant Sales Manager
Panchshil Realty Pune, IN
Luxury Residential and Commercial Projects
 ● Develop an engagement activity plan, target plan and positioning strategy in conjunction with the sales plan for the product category in alignment to sales objective 
● Development and recommendation of product positioning and pricing strategies to attain sales goal 
● Planning and oversight of advertising and promotional activities including trade shows and conferences, print, online, electronic media and direct mail 
● Undertaking the customer site visits to explain the product/project information and ensure delightful customer experience
Feb 2019
Sep 2019
Assistant Project Manager
TLC Relationship Pvt Ltd ( JW Marriott ) Pune, IN
●Managed a team of 10 to 15 persons including outbound call center, multichannel help desk, in hotel sales, customer engagement, lead generation, retention and fulfillment 
●Monitored sales from different channels and ensured that all channels included telemarketing , hotel leads, direct sales, single opt-in mails, flyer, posters are utilized 
●Managed spends and costs to be aligned with the budgeted plan and revenue 
Dec 2016
Feb 2019
Sales and Marketing Manager
Star International Pvt Ltd Kanpur, IN
●Develop and execute strategic business plan to drive growth in revenue and profitability
●Research, test, and launch creative content marketing strategies and plans to identify new marketing, sales, business, and product opportunities to expand the business
●Successfully led a team of 10 people by meeting Individual and team targets
●Nationally represented Star International Pvt Ltd, for China International Exhibition at Shanghai,2017 

Dec 2014
Dec 2016
Relationship Manager
People Interactive Pvt Ltd Delhi, IN
● Managed Post-Sales experience & Service Quality of Premium Members 
● Ensured timely achievement of all milestones in the Partner Search Process 

Education

Apr 2013
Jun 2015
MBA in Indus Business Academy
Apr 2010
May 2013
BBA in Kanpur University
Dec 2007
Jan 2010
ICSE Board in MPEC

Certifications

2020
Inbound Marketing
Hubspot
2020
Content Marketing
Hubspot
2020
Digital Marketing
Udemy

Languages

English
(Native)
Hindi
(Native)
Mandarin
(Basic)

Get in touch with Madhurima