Highly skilled and knowledgeable Content Acquisitions Director, bringing forth expertise and experience overseeing content generation and acquisitions. Adept in providing leadership and effective management that results in high-impact consumer-focused products. Committed to supporting the development of key strategic programs that result in the best consumer experiences possible.
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key skills
professional experience
Content Acquisitions Director
Aug 2016 - Sep 2019
Vantex -
Seattle, US
- Worked to effectively manage key partnerships with vendors, distributors, and other important players.
- Recommended strategic content acquisition initiatives, and worked to negotiate excellent packages.
- Evaluated relationships with current and potential content providers.
- Managed multiple projects and effectively prioritized to achieve goals.
- Brought forth an in-depth understanding of consumer and marketplace dynamics.
- Collaborated with the legal team to review and solidify contractual terms.
Junior Content Acquistions Associate
Jul 2013 - Jun 2016
Wayfair -
Seattle, US
- Focused on projects dedicated to building customer loyalty and satisfaction.
- Worked closely with Executives in Merchandising and Marketing.
- Assisted Senior Content Acquisition Directors with initiatives targeted toward optimizing products and consumer experience.
education
achievements
Led full lifecycle recruiting for Field Operations Feb 2014
- Re-engineered the recruiting process which improved the department's ability to anticipate customer needs and maintain active pipelines.
- Led team to exceed diversity sourcing/candidate slates objectives from 30% to 90% diversity slates.
- Achieved higher than industry average customer satisfactions scores (88% vs. 74% industry average).
Recruit to develop marketing of the Online team Jun 2013
- Developed, implemented and managed acquisition team using a multi-channel, multi-brand e-marketing business model that improved effectiveness, productivity and top-line revenue.
- Increased website traffic quality that delivered higher YOY ROAS while also increasing budget.
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